Desperados is an international beer with a taste of tequila, which was the first of its kind. The brand plays with a mexican bad-ass image and asked us to create an online game to promote their product.
Agency: Newcast
Client: (Heineken) Desperados
Art Direction & Illustration: Christoph Gey
![Desperados 2](http://josephinegey.de/christoph_gey/wp-content/uploads/2014/03/christoph_gey_design_desperados_iphone_app1.jpg)
![Desperados 3](http://josephinegey.de/christoph_gey/wp-content/uploads/2014/03/christoph_gey_design_desperados_iphone_app2.jpg)
Agency
Newcast
Client
Desperados
Creative Lead
Michael Brandt
Art Director & Illustrator
Christoph Gey
![Desperados 4 Dyn – Corporate Design](https://christoph-gey.de/wp-content/uploads/2023/09/dyn-corporate-design-branding-by-freelance-art-director-christoph-gey-from-leipzig-510x382.jpg)
![Desperados 5 botBrains – Corporate Design Development](https://christoph-gey.de/wp-content/uploads/2023/06/beitragsbild-botBrains-by-Christoph-Gey-510x382.jpg)
![Desperados 6 Bookillustration – Coverillustration – Ich rette die Welt, aber erst mal eine rauchen](https://christoph-gey.de/wp-content/uploads/2022/03/beitragsbild_ich-rette-die-welt-510x382.jpg)
![Desperados 7 Peakdiver – corporate illustration](https://christoph-gey.de/wp-content/uploads/2022/03/beitragsbilder_peakdiver-510x382.jpg)
![Desperados 8 DFL](https://christoph-gey.de/wp-content/uploads/2021/07/beitragsbild_dfl-510x382.jpg)
![Desperados 9 AXA – Illustrationen](https://christoph-gey.de/wp-content/uploads/2021/03/beitragsbild_AXA-510x382.jpg)
![Desperados 10 Roastclub – Corporate Design Development](https://christoph-gey.de/wp-content/uploads/2021/03/beitragsbilder_roastclub-510x382.jpg)
![Desperados 11 Ca Go – Corporate Design Development](https://christoph-gey.de/wp-content/uploads/2020/12/beitragsbild_ca-go-510x382.jpg)
![Desperados 12 One Life – Corporate Design](https://christoph-gey.de/wp-content/uploads/2020/04/beitragsbild_one-life-510x382.jpg)
![Desperados 13 KulturKenner – Screendesign](https://christoph-gey.de/wp-content/uploads/2019/10/beitragsbild_KulturKenner-510x382.jpg)
![Desperados 14 steda – freelance art director](https://christoph-gey.de/wp-content/uploads/2019/06/beitragsbilder_steda-510x382.jpg)
![Desperados 15 StepStone](https://christoph-gey.de/wp-content/uploads/2019/06/beitragsbild_stepstone-510x382.jpg)
![Desperados 16 DPDHL – Corporate Identity Communication](https://christoph-gey.de/wp-content/uploads/2019/02/beitragsbild_dpdhl_3-510x382.jpg)
![Desperados 17 GEDANKENtanken](https://christoph-gey.de/wp-content/uploads/2018/04/beitragsbild_GEDANKENtanken-510x382.jpg)
![Desperados 18 Best Of Content Marketing Award](https://christoph-gey.de/wp-content/uploads/2017/12/best-of-content-marketing-510x382.jpg)
![Desperados 19 Audi – Corporate Design Development](https://christoph-gey.de/wp-content/uploads/2017/01/beitragsbild_audi-510x382.jpg)
![Desperados 20 Black(out) & White(ness)](https://christoph-gey.de/wp-content/uploads/2017/02/beitragsbild_black_and_beauty-510x382.jpg)
![Desperados 21 Type Hype](https://christoph-gey.de/wp-content/uploads/2017/01/beitragsbilder_type_hype-510x382.jpg)
![Desperados 22 rapidmail](https://christoph-gey.de/wp-content/uploads/2017/09/beitragsbild_rapidmail-510x382.jpg)
![Desperados 23 Google Care](https://christoph-gey.de/wp-content/uploads/2016/04/beitragsbild_google_care-510x382.jpg)
![Desperados 24 Vegetaria](https://christoph-gey.de/wp-content/uploads/2016/02/beitragsbild_vegetaria-510x382.jpg)
![Desperados 25 Creative Wisdom](https://christoph-gey.de/wp-content/uploads/2015/05/beitragsbild_creative_wisdom.jpg)
![Desperados 26 Pernod Ricard](https://christoph-gey.de/wp-content/uploads/2015/09/beitragsbild_pernod_ricard-510x382.jpg)
![Desperados 27 Volvo](https://christoph-gey.de/wp-content/uploads/2015/09/beitragsbild_volvo-510x382.jpg)
![Desperados 28 Damovo](https://christoph-gey.de/wp-content/uploads/2015/09/beitragsbild_damovo-510x382.jpg)
![Desperados 29 Peugeot](https://christoph-gey.de/wp-content/uploads/2015/09/beitragsbild_peugeot-510x382.jpg)
![Desperados 36 Color Experiments](https://christoph-gey.de/wp-content/uploads/2017/01/beitragsbild_colorexperiment_christoph_gey-510x382.jpg)
![Desperados 37 Logos](https://christoph-gey.de/wp-content/uploads/2015/05/beitragsbild_corporate_design_logos.jpg)
![Desperados 39 Goldwell](https://christoph-gey.de/wp-content/uploads/2015/09/beitragsbild_goldwell-510x382.jpg)